Paf atelier

Effervescence

Scenography and production (2022)

In January 2023, Moët & Chandon celebrates its 280th anniversary on the theme of Effervescence. In collaboration with the Black Lemon agency, the workshop designs an entrance arch, two large black monoliths and a mirrored volume gradient to draw participants into the Brogniart Palace. Plunged into darkness, the light activations and the work of the entrance corridor create a feeling of propulsion in the place. The stage is designed to accommodate the show of Angèle and Gloria Gaynor and an immersive mapping covers the entire space. This project was in close collaboration with Moment Factory.

• ProgrammScenography and production
• ClientMoët & Chandon
• DateDécembre 2022
• LocationPalais Brogniard, Paris
• StatutRealised
• MatériauxScaffolding, mirrors and lights
• TeamBlack Lemon (agence), Moment Factory
• PhotographyCharles Duc

Le Bon Super Market

Scénographie et production (2022)

Pour l’événement “le Bon Super Market” organisé par Leboncoin avec Bon esprit, l’atelier transforme la façade du bâtiment en façade de supermarché. Son but est de créer une attraction visuelle qui contraste avec l’environnement urbain. Ainsi, à l’intérieur du bâtiment, des racks ont été empilés selon différentes compositions et des signaux installés pour rappeler l’étendue des rayons de produits dans les supermarchés.

• ProgrammeScénographie et production
• CommanditaireLe Bon Coin
• DateDécembre 2022
• LieuMétro Parmentier, Paris
• StatutRéalisé
• MatériauxTôles, peintures et néons
• ÉquipeBon Esprit (agence)
• PhotographiesJuliette Lefèvre

Nike Dance Festival

Scenography (2022)

Through a strong scenographic gesture, the festival takes its form around a 50m length of sheet metal (divided into two walls in the axis of the Pavillon Cambon building), a circular stage 6m in diameter, two towers (a musical and a ‘retail’) as well as several linear meters of platforms arranged in a square and in lines. The device is designed with the idea of ​​reproducing an animated boulevard and reducing the volume, erasing the over-drawing of the context to make the subject of the festival legible: dance and its protagonists. Thanks to this project, the Yard agency highlights street culture and battle by offering a cutting-edge program on the world of the Nike brand as well as shoes.

• ProgrammFestival scenography
• ClientNike Paris
• DateNovember 2022
• LocationPavillon Cambon, Paris
• StatutRealised
• MatériauxMetal sheets, platforms, lights, videos
• TeamPaf atelier, Yard Agency
• PhotographyAmir (@los.bledos)

Soho House

Scenography and production (2022)

The studio collaborates with Soho House for the creation of new inflatable and light objects. First prototypes of an ongoing research on the inflatable, its aesthetics and its longevity.

• ProgrammInstallation
• ClientSoho House
• DateNovember 2022
• LieuSoho House Paris
• StatutRealised
• MatériauxInflatables, tubes and lights
• TeamPaf atelier
• PhotographyLuc Bertrand

Orient Express

Scenographie & production (2022)

The workshop designed and produced the scenography of the event and the exhibition unveiling the new train design of the Orient Express company. This event is an opportunity for the workshop to design a global scenography composed of an exhibition, various elements of furniture, immersive spaces and signage. The exhibition content is displayed on ordinary industrial panel carriers. Arranged on rails running through the room, they are used for their very essence, while evoking the company’s wagons. The same graphic design accompanying the floats is found in all the rooms of the event, it guides the visitors, defines the circulations, the locations of the scenographic elements, the entrances and the exits. All elements of the project have been recovered, stored or donated.

• ProgrammExhibition scenography
• ClientOrient Express
• DateOctober, 2022
• LocationParis, Hôtel Particulier
• StatutRealised
• MaterialsIndustrial trolleys, curtains, lights
• TeamPaf atelier
• PhotographyLigia Popławska

Face au vide with Yoann Bourgeois

Scenography & production (2022)

Reconnu à l’international, Yoann Bourgeois est un artiste interdisciplinaire qui investit les domaines de la danse, du théâtre, de la musique, de l’installation plastique ou encore de l’audiovisuel pour ouvrir de nouveaux espaces de dialogues entre les pratiques artistiques. Face au vide est une installation immersive et expérientielle qui invite le visiteur à s’impliquer physiquement et émotionnellement dans une ascension vertigineuse. Au fil de sa progression dans un étrange escalier qui ne mène nulle part, des questions lui sont posées l’invitant à des réflexions existentielles. Arrivé en haut de son parcours, le visiteur fait face à une prise de risque ultime : un saut dans le vide. Une caméra capte son visage à cet instant critique, juste avant la chute. Cette œuvre n’est pas accessible aux moins de 14 ans, aux femmes enceintes et aux personnes cardiaques.

• ProgrammmImmersive installation
• ClientCompagnie Yoann Bourgeois et CCN2 - Centre Chorégraphique National de Grenoble
• Datedu 14 septembre 2022 au 23 janvier 2023
• Location104 Paris
• StatutRéalisé
• MaterialsÉchafaudages, lumières, fumée
• Photography11h45

Vie des Moulins

Scenography and production (2022)

The workshop has designed a family of installations arranged between the two Continua galleries, that of the Moulins and that of Sainte-Marie. Capable of harboring a smell and a story linked to the site and its history, these installations weave and mark out a walk taken by visitors between these two places. Inspired by ordinary beacons present on the site of the galleries and diverted, these signage elements become real olfactory and historical beacons. Four of these beacons are composed of an olfactory object and a historical story, the other six are only signage on the promenade. For these beacons to become a real moment of break on the walk, they are accompanied by a use. These uses are manifested by wooden surfaces at different heights. Each of these uses is adapted to its site and underlines its specificity: a stage for a clearing, a bench for a path, a table for an open space, a roof for a lit area. Designed on a single system, these four surfaces generate a catalog of harmonious, contextual and coherent forms.

• ProgramUrban and cultural space
• ClientGalleria Continua / Studio Magique
• DateSeptember 2022
• LocationGalleria Continua / Les Moulins
• StatutRealised
• MaterialsBeacons, wood and steel
• TeamYard, Paf atelier, Ateliers Delacroix

United Youth International

Scenography and production (2022)

On the occasion of Paris Fashion Week, the workshop is once again collaborating with Yard in an emblematic Parisian location. The workshop designed and produced a new scenography for the reopening, exhibition and launch of the Maisons Château Rouge x Jordan collection (second collaboration of the name). Through the use of an element from the construction, known to all, we designed three floors with different programs (ground floor for the cafeteria and the living space, the R+1 for the exhibition, the R+2 for the workshops). The scenography is made up of 9,000 bricks (of two types – perforated and solid), 9 blue surfaces (circles, squares), 200 meters of rope and 4 nets made by Ateliers Delacroix. This exhibition is considered as a first phase of a pre-configuration of the place, as a moment of testing and sharing around the next uses of this place. All the objects used are reused for the construction after dismantling. The former TATI becomes an ephemeral cultural center that promotes interculturality and more broadly those of the diasporas through a multidisciplinary and contemporary program. Maison Château Rouge et Jordan inaugurates this new “third place”: United Youth International.

• ProgramExhibition space, retail space
• ClientMaison Château Rouge & Jordan Brand
• DateJune 2022
• LocationTati Barbès
• StatutRealised
• MaterialsBricks, nets, surfaces, elbow grease
• TeamYard, Paf atelier, Ateliers Delacroix

Collectible Fair 2022

Scenography & furniture (2022)

On the occasion of the Collectible fair in Brussels, the workshop presents a tailor-made space for the presentation of several objects / prototypes resulting from a design work. The space is wrapped in orange blinds to create a backlit screen, like a background or a colored case to receive the collection of objects. Imagined as a coherent whole, the objects reflect the environment as well as the verticals of the curtain. This suspended process is very often used by the workshop in these achievements. The collection of five elements/objects/prototypes embodies the desire to present objects that can change destinations, be deprogrammed and reprogrammed for a new function. The four standing elements and a suspended luminaire, designed exclusively for the living room, are made up of LED neon lights, bolts and stainless steel plates. Dismountable, all parts of the objects are removable but are constrained by the question of its overall balance: both physical and aesthetic.

• ProgramScenography and furniture
• DateMay 2022
• LocationVanderborght Building, Brussels
• StatusRealised
• MaterialsStainless steel
• TeamPaf atelier
• PhotographerLigia Popławska

Festival de Printemps

Public space scenography (2022)

For the “Festival de Printemps” organized by Printemps stores, the studio collaborated with Yard for a scenography in the public space. This scenography in the Le Printemps’s new identity colors plays between metal structures and white inflatables. Imagined, at the very beginning as sympathetic ghostly elements, these signal objects draw from the imagination of sea lighthouses or water towers. The scenography proposes different elements, created for several uses: The large structures signify the festival entrance located on Rue Caumartin and Rue de Provence. Stands and simple signage elements present the activities, a stage welcomes ive artists. The green covers the space to create a unity between the different scenography structures and contrast with the Haussmannian buildings surrounding them. All the installations are stored, thought of with the object dismountability in mind.

• ProgramPublic space scenography
• ClientPrintemps
• DateMarch 2022
• LocationPrintemps Haussmann, Paris
• StatusRealised
• MaterialsPainted metal, inflatables
• TeamPaf atelier, Yard agency
• Photographer11h45 (Florent Michel)

LECAVALIER FW23

Scenography and production (2022)

For the second time, the studio conceived and produced the presentation of the brand’s collection LECAVALIER at Palais de Tokyo during Paris Fashion Week . The models walk through craft painted cladding that combines the brand’s visual codes with the feeling of dark alleys that are occasionally lit, reminiscent of a walk through Montreal’s backstreets. The smoke added to the urban and raw elements evokes the mystique of the brand. The elements used are sourced or rented in order to reduce the environmental impact. The entire project is stored.

• ProgramScenography and production
• ClientLECAVALIER
• DateMars 2022
• LocationPalais de Tokyo
• StatusRéalisé
• MaterialsBardages peints, plots béton, bois brûlé
• TeamPaf atelier
• PhotographerLuc Bertrand

Itahmarag

Stage scenography (2021)

From the dazzling sun to the total or partial eclipse, the suspended structure designed by the studio for Itmahrag responds to the dancers and performers who surround it. The neon monolith, driven by an integrated motor, rotates and reveals a solid black circle. The coloured neon lights are blazing and remind us as much of the party as of its danger. Sometimes carrying luminous symbols, evocative of a psychedelic rave or alarming flashing light, this raw and technical structure becomes poetic and sensitive.

• ProgramDesign and production of a scenographic and scenic space
• ClientCompagnie Olivier Dubois
• Date2021
• LocationEurope Tour
• StatusCompleted
• MaterialsMotorised installation, LED lights
• PhotographyLuc Bertrand, Bonjour Garçon Studio
• Artistic direction and choreographyOlivier Dubois
• Creative assistantCyril Accorsi
• MusicFrançois Caffenne and Ali elCaptin
• LightsEmmanuel Gary
• Stage managerFrançois Michaudel
• DancersAli Abdelfattah, Mohand Qader, Moustafa Jimmy, Mohamed Toto
• Singers and musiciansAli elCaptain, Ibrahim X, Shobra Elgeneral

Birkenstock Showroom

Design and production of interior fittings and furniture (2022)

Birkenstock settles in its new showroom targeted towards shoes professionals in the heart of Paris. To reinterpret the brand’s Identity, the studio designs scenographical objects able to welcome the whole clients target. The designs refers to the brand’s authenticity, tradition and contemporaneity which still reinvent itself today. The modular system set up brings to the display evolution, and the constant layout evolution

• ProgramDesign and production of interior ittings and furniture
• ClientBirkenstock France
• Date2022
• Location16 Rue de Sévigné, 75004 Paris
• StatusRealised
• MaterialsWood and steel
• PhotographyValentin Fougeray

Double fashion show LGN + JOEONE AH 22-23

Production with La Mode en Images (2022)

After a first fashion show at the Palais de Tokyo, the studio designs in January 2022 the scenography for the double fashion show of designer Louis Gabriel Nouchi and the brand JOEONE. This show takes place on January 22 as part of the PFW. Located in the heart of the Théâtre de Chaillot, the mirror modules welcome the strolling silhouettes. The runway arranged in four polymoir islands reflects and pays tribute to the collection. Like an evening outing, the gradual evolution of the elements, from top to bottom, brings the characters to a gradual return to reality.

• ProgramDouble fashion show LGN Louis Gabriel Nouchi + JOEONE scenography conception
• ClientLouis Gabriel Nouchi
• DateJanuary 2022
• LocationChaillot national theatre
• StatusRealised
• MaterialsMirolege, metal structure
• TeamPaf atelier, La Mode en Images
• PhotographerFlorent Michel (11h45)

Après Ski

Scenography and production (2022)

On January 2022, Quartz Co. and WANT Les Essentiels launch their showroom at Paris Fashion Week, open by appointment for buyers and industry professionals. Located at 35 rue Debelleyme (75003 Paris, France), the space embodies the spirit of Quartz Co.’s FW22 collection. The entrance of the showroom is fitted with an inflatable installation, to resemble a snow formation, bringing the Nordic landscape to the heart of the metropolis.

• ProgramPop-up store scenography conception and production
• ClientQuartz Co. & WANT Les Essentiels
• Date2022
• LocationParis
• StatusRealised
• MaterialsGonflable, tissus
• PhotographyBenoît Florençon
• TeamPaf atelier

Variations #6

Scénographie et production (2021)

Through a scenography composed of simple geometric figures, cut from white screen fabric, the workshop is developing a multifaceted project for Variations # 6. Recorded at the Théâtre du Châtêlet, the program then broadcast on CultureBox, Fip Radio and France Télévisions, transcribes the unpublished creations of Etienne Jaumet & Legowelt, Uèle Lamore & Max Cooper, Francesco Tristano & Rebekah, as well as Emel and Vitalic. This installation was designed for video capture and live 360 ​​° rendering. Suspended at a height of 7 m, the structure is made up of around fifty LED tubes. Designed as a light box, the device is infinite of possibilities and allows the director great freedom of creation. Responding to the constraints of an iconic performance hall, this project is embodied as a powerful expression of the workshop’s approach and in its know-how.

• ProgramDesign and production of a scenographic and scenic space
• ClientSourdoreille Production
• Date2021
• LocationThéâtre du Châtelet
• StatusRealised
• MaterialsFabric, metal structure, astera
• TeamScénographie – Paf atelier, Production – Sourdoreille, Eclairagiste – Benoit Feller
• Diffusionfrance.tv/culturebox, FIP et Qwest
• SupportCNC - Centre national du cinéma et de l’image animée, Radio France et le Théâtre du Châtelet

Nike Mbappé Expérience

Scenography (2021)

In November 2021, the Yard agency asked Paf atelier to design the scenography for the “Engage your Mbappé Mode” event on the occasion of the release of the footballer’s collection. The idea is to provide an interactive experience for children. Located in the offices of the Nike House of Innovation, the facility is at the crossroads of a playground and a workplace. The intervention takes the form of a single module in a metallic structure into which an inflatable is inserted. This mix between industrial technique and formal playfulness makes it possible to respond to the main problem: the safety of children. By the modularity of the structures, the different games are drawn by declining the principle and thus create walls, islands and furniture. Light, on the other hand, makes it possible to underline the technical aspect of the games, and develops a dynamic and powerful language through an infinite number of variations.

• ProgramDesign of scenographic space
• ClientYard for Nike
• Date 2021
• LocationNike House of Innovation
• StatusRealised
• MaterialsElcom structures, balloons, astera lights
• PhotographyValentin Fougeray

Fashion show LGN + JOEONE

Production with La Mode en Images (2021)

In May 2021, Paf Atelier designs the stage for the double show of the designer Louis Gabriel Nouchi and the brand JOEONE. This show takes place on June 24th during the FWP. Located on the forecourt of the Palais de Tokyo, this ephemeral stage takes place on the big basin. The central run-way leads to a rectangular poly-mirror platform. This sobriety and minimalism refers to the elegance of the clothes. The reflection of the chosen material multiplies the mannequins and offers a more complex scenography that always places the clothes at the center of the composition. Finally, perpetually in movement thanks to the mirrors, the stage is transformed to the rhythm of the collections that parade.

• ProgramDesign of the scenography of the double fashion show of LGN and JOEONE
• ClientLouis Gabriel Nouchi
• Date Juin 2021
• LocationForecourt of the Palais de Tokyo
• StatusRealised
• MaterialsMirolege, metal structure
• TeamPaf atelier, La Mode en Images
• PhotographersFlorian Machefert, Florent Michel (11H45)

Nike Dunk Lemon by SNS Paris

Scénography with Yard (2021)

In May 2021, the Yard agency asked Paf Atelier to design a facade for the Nike Dunk Lemon launch site in collaboration with SNS Paris. This pop-up is a crossroads between a sneakers store and a take-out restaurant run by chef Gloria Kabe. The choice of materials aims to transcribe a mix between the urban world of footwear and the zesty one of lemon. The facade construction is a succession of layer, allowing a playful sets of cuts in the material revealing different textures, an echo to the Dunk Lemon. The circular entrance complete the project with a strong gesture creating an impactful opposition with the surrounding urban landscape.

• ProgramDesign of an exterior scenography for a pop-up store
• CommanditaireSneakersnstuff
• ProductionYard
• DateMay 2021
• LocationParis
• StatusCompleted
• MaterialsMetal, wood, neon
• PhotographyValentin Fougeray

LECAVALIER

Scénographie et production (2021)

Paris Fashion Week at the Palais de Tokyo is the opportunity for LECAVALIER to create a unique presentation. The workshop is developing a grid system made of aluminum mats and offering an architectural route for models. Each silhouette wanders in what takes the form of a forest punctuated by the play of light and floral compositions. The burnt wood seats conjure up an imaginary close to that of the collection and offer models inking points.

• ProgrammeConception scénographique de la présentation LECAVALIER
• ClientLecavalier Studio
• DateSeptembre 2021
• LocationPalais de Tokyo
• StatusRéalisé
• MatérialsStructure métallique, astera
• TeamPaf atelier
• PhotographerLuc Bertrand

“Les Fleurs” Jacquemus

Set design with yoann&marco (2021)

After our exhibition around the gesture of giving flowers, the Jacquemus brand, along with the yoann & marco agency, asked the studio to create a set installation and produce an ephemeral pop-up named “Les Fleurs”. In direct collaboration with the Buttercup producer - Les Fleurs de Paul - this action in the heart of the 18th arrondissement of Paris creates a moment of sharing and exchange. Between floristry and its place of transformation, the arrangement takes place in the windows like colored fragments. The device maximizes and uses the objects of the flower delivery: carts, buckets, tarpaulins and other tools.

• ProgramDesign and production of a flower pop-up
• Clientyoann&marco and Jacquemus
• DateMarch 2021
• LocationParis
• StatusCompleted
• Materialswood, carts, buckets, tarpaulins
• PhotographyLuc Bertrand and Ben Perrier
• TeamMarion Betous

Store LGN Louis Gabriel Nouchi

Aménagement intérieur et mobilier (2021)

As part of the LGN Louis Gabriel Nouchi boutique development project, the workshop imagined an archipelago of objects: reception desk, leather goods tree and display case elements. A hanging white curtain creates the link between these objects. The space is re-qualified through these objects with strong characters and marked materials: degraded, burnt wood, technical locksmithing. These elements echo the identity of the brand and recall the ode to smoke, emblematic of the artistic direction.

• ProgrammeAménagement intérieur et mobilier
• ClientLGN Louis Gabriel Nouchi
• Date 2021
• LocationLGN Store, 4 Rue Oberkampf, 75011 Paris
• Surface 90 m²
• Materials Painted and varnished wood, glass, mirror, blackout curtain
• PhotographyBenoit Florençon et Valentin Fougeray

Eurovision France

Stage scenography with Ali (2021)

As part of the television show, Eurovision - France live broadcast on France 2 on January 30, 2021, the studio developed the scenography for Ali - Paris says to me. Imagined as an evolving device, the curtain unfolds and reveals an architecture that is erected around the performer. The arch typology is used on several scales and creates a play of perspective on stage

• ProgramDesign and production of a scenographic and scenic space
• ClientHH Productions, Hyphen Hyphen
• Date2021
• LocationFrance 2 Télévisions
• StatusRealised
• MaterialsMotorised installation, LED lights
• PhotographyPaf atelier
• TeamProduction: Pauline Fact, Artistic direction: Yanis

Ruinart Pavillon

Scénography and production (2021)

As part of the OMNIVORE fair in Paris, the Ruinart house commissioned the workshop to design and produce an ephemeral pavilion for the presentation of Les Paniers Ruinart. This project can be fully assembled and dismantled in less than an hour, develops a minimum grip and is completely reused. Creating a semi-open enclosed space, the structure shows and hides the contents. This structure and these two pieces of furniture are embodied very simply as a logical continuation of the identity of Les Paniers Ruinart.

• ProgrammeDesign and production of the scenography
• ClientRuinart
• Date2021
• LieuOMNIVORE, Parc Floral, Paris
• Surface12 m²
• StatutRealised
• Matériaux Wood, fabrics, assemblies
• PhotographieBenoit Florençon

Mirrors scene

Scénograhy for Peacock Society (2021)

The installation is formally inspired by the astronomical universe, the factories of sun and star capture.
Generated by an accumulation of mirrors, the installation illustrates a technical, geometric and controlled deployment.
These mirrors create optical games that reflect the audience, the light effects and the artist. The stage becomes an identity tool and a totemic signal about the festival.

• ProgramDesign and production of a scenographic
• ClientTogæther for Peacock Society 2021
• Date2021
• LocationParc de Choisy, Paris
• Surface90m²
• StatutRealised
• MaterialsRecycled mirrors, steel structures
• PhotographyFlorian Machefert, Laura Gilli, Maxime Chermat, Anthony Ghnassia

Les Étincelles

Scenography and signage (2021)

The installation is inspired by the Étincelles building realized by Patrick Bouchain. It takes place in the reception and the corridor of the building, using the architectural principles in place: the height under the glass roof, the natural light and the structure. The light installation is generated by an accumulation of neon lights that illustrate a scintillating landscape. This integration creates optical effects that attract the interest of the public and students, and becomes an identity tool and a signal throughout the building. Light boxes indicate the mediation rooms. These two languages cohabit and articulate to create a visual link, but also a coherent lighting environment. Between technical and artistic, this project integrates a thorough knowledge of LED light. The LED neon can be used in a wide RGB spectrum to create a custom lighting atmosphere, according to the differents themes of the Palais de la Découverte.

• ProgramDesign and production of a light installation and signage
• ClientUniverscience, La Cité des sciences et de l’industrie
• Date2021
• LocationParis
• StatusRealised
• MatérialsLED lights, custom light boxes
• PhotographersFlorent Michel (11h45)

Offrir des Fleurs

Exhibition (2021)

With the support of Agora du Design’s Curator Awarded, Christopher Dessus and the studio designed and produced the exhibition Offrir des Fleurs at the Pavillon de l’Arsenal (opening June 2021). The idea of ​​the project is to understand the new challenges of a design exhibition. Foreshadowed by a call for testimonials and completed by the creation of an online cultural medium, the exhibition Offrir des Fleurs compiles and composes with sensitive content. Both informative on the floricultural context and generative of visitor reactions, the exhibition collects a series of intangible information related to this subject. Organized as independent islands, each “table” makes it possible to visualize the different subjects of the research. These take the form of manufactured objects, inspired by the supplies florist uses on a daily basis. The solids and valleys make it possible to compose and organize the content these intelligible subject.

• ProgramMuseography and production of the exhibition
• ClientAgora du Design
• Date2021
• LocationPavillon de l’Arsenal, Paris
• Surface90 m²
• StatusRealised
• MaterialsStained wood, steel, vegetal
• TeamChristopher Dessus, Éloïse Carrier, Roméo Drege, Romain Joly, Bonjour Garçon Studio, Atelier Java
• PhotographersFlorent Michel (11h45), Pierre Tostain

Belle au bois dormant

Stage scenography (2020)

The Sohrâb Chitan Company reinterprets the tale of Sleeping Beauty. Poetic, evil, this tale has crossed the ages and found multiple representations. This ballet is developed as a series of three tableau representing the three highlights of Aurore’s life. She goes through states of thought, reveries, extremes. The scenography is a screen work of curtains cut into arches, creating different compositions. Due to the pandemic, this production could not be fulfilled.

• ProgramDesign and production of a scenographic and scenic space
• ClientHélios Événements
• Date2020
• LocationThéatre Fémina
• StatusCanceled
• MaterialsFabric, screen, video projection
• 3D imagesThomas Yaher (Y-visual)

Merveilles de Terre Cuite

Exhibition (2020)

The studio questions and diverts the primary function of this desecrate place to create an exhibition space and a place of exchange around an universal subject: the nativity. The project we are proposing focuses on a flesh and blood colorimetric and plastic scenography creating a unique experience that does not damage the existing building. The principle is simple, it involves the creation of several volumes. Each base illustrates each sub-part of the theme and is completed by signage work in neon light.

• ProgrammeScenography and curating
• ClientAbbaye de Fontevraud
• Date2020
• LocationFontevraud
• StatusCompetition
• 3D imagerySimon Geringer
• Teamin collaboration with Countach Studio

Minimal & maximal

Exhibition (2020)

As part of the launch of the sixth issue of Pli - Minimal & maxima magazine, the studio elaborated a scenography for the gallery space at Floréal Belleville in Paris. Inside and outside, the scenographic space of this micro-gallery is treated as a whole. This installation is commensurate with the theme, and its duality. The showcase is used as a graphic composition surface and gives the street a full expression of the theme: maximum. Inside, the use of the magazines themselves as presentation support expresses the idea of ​​a minimal device, without any added objects or produced for the occasion.

• ProgrammeScenography
• ClientPli Édition
• Date2020
• LocationFloréal Belleville
• StatusCompleted
• PhotographFlorent Michel (11h45)
• TeamPli Édition, graphic design Quentin Cholley

Korean Corner Pop Up Shop

Showroom with Ubalt Architectes (2017)

The scenography of this Korean pop-up shop seeks to question the manufacturing process of the object. The project can be read through three materials of industrial origin expressing three moments of creation. The floor is covered with gravel, the displays are made of BA13 and the envelope is made of bubble wrap. The very shape of the objects created evokes advancement, an evolving space for an ephemeral exhibition.

• ProgramScenography design and production of the exhibition
• Clientsay hi to_ et 한국디자인진흥원 (KIDP, Korea Institute of Design Promotion)
• Date2017
• Location12 rue des Filles du Calvaire 75003 Paris
• Surface31m²
• StatusCompleted
• PhotographersValentin Fougeray
• TeamSet Design : Ubalt architectes et Paf atelier; Graphic design : Pedro Seromenho; Artistic direction : Kristen de la Vallière

Pli Public Workshop⁰¹

Exhibition (2019)

Leading a multidisciplinary team composed of architects, designers and graphic designers, the studio co-produced the first edition of the Pli Public Workshop at the Pavillon de l’Arsenal, Paris. Created by Pli Éditions in 2019, the latter is a creative support program dedicated to the new generation of architects and designers.

Over a period of several months, the studio oversaw the production of eleven installations by the program’s laureates, while producing the exhibition and bringing to life the scenography designed by Adrien Rovero Studio. By considering museography as a tool for mediation, the studio sought to question the codes of presentation set up in an exhibition. This exhibition was made possible thanks to an efficient and original synthesis of various creative disciplines, which is emblematic of the work process established by the studio in each of its projects.

• ProgramMuseography and production of the exhibition
• ClientPli Éditions
• Date2019-2020
• LocationPavillon de l’Arsenal, Paris
• Surface450m²
• StatusCompleted
• MaterialsCardboard tubes and paper
• TeamAdrien Rovero Studio, Studio Fables, Pavillon de l’Arsenal
• PhotographersBonjour Garçon Studio, Luc Bertrand, Florent Michel (11h45)
• VideoRooster

Pli Public Workshop⁰¹

Creative assistance program (2019)

The studio co-produced the first exhibition of the Pli Public Workshop, held from November 2019 to January 2020 at the Pavillon de l’Arsenal in Paris. Dedicated to research and the production of a project, this creative assistance program offers an accompaniment from professionals from the fields of architecture, art and design.

Over a period of several months, the studio oversaw the design and production of the laureates’ works, brought together in a collective exhibition reflecting on creating and experimenting around the theme of Obsession. Prototypes or finished objects, videos or models, immersive installations or micro-architectures, these new productions crystallized ways of thinking and doing, creative processes and as many approaches that question architecture and design in a tangible way. This project shows the importance that the studio attaches to supporting and encouraging young contemporary creation.

• ProgramSupport for the conception and production of original artworks
• ClientPli Éditions
• LocationPavillon de l’Arsenal, Paris
• Surface450m²
• Date2019
• StatusCompleted
• PhotographersBonjour Garçon Studio, Luc Bertrand, Florent Michel (11h45)
• TeamMarion Betous

L’heure rouge

Stage scenography (2019)

Yanis is a French singer, actively involved in the Parisian Queer scene. After a first album, he came back with new artistic and performative proposals, which the studio interpreted in a scenography. Conceived for a tailor-made show at the Mains d’Œuvres space (Saint-Ouen), the set design is composed of several printed screens, various objects and platforms, sound and light devices. This show allowed us to collaborate with light engineers, sound technicians, dancers and performers. Produced to a sold-out audience, this collaborative project was extended when Yanis was invited to play the premiere of Hyphen Hyphen at the Zenith-la Villette in Paris.

• ProgramDesign and production of a scenographic and scenic space
• ClientYanis
• Date2019
• LocationMains d’Œuvres (Saint-Ouen), Zénith – la Villette (Paris)
• Surface82 m²
• StatusCompleted
• MaterialsPrinted screens, wooden stelae
• PhotographerBonjour Garçon Studio
• VideoRooster

Adidas SS19 PFW

Showroom with Aimko Paris (2018)

Aimko Paris (creative agency) has commissioned the studio and Ubalt Architectes to design the showroom for the new SS19 Adidas collection in an ephemeral 2500 m² venue. The devices we designed were made using elements from the world of building and construction. Assembled and diverted from their primary use, they become seats, displays, room dividers and various supports. The venue was opened by invitation to professional buyers and influencers from the sneaker and sportswear scene for two weeks during the 2018 Paris Fashion Week.

• ProgramDesign of the showroom scenography, set design
• ClientAimko Paris (creative agency) for Adidas Originals
• Date2018
• LocationL’imprimerie, Paris
• Surface2 500m²
• StatusCompleted
• MaterialsGabion cages, plaster tiles
• TeamAimko Paris, Ubalt Architectes, Audrey Guimard, Eva Moari
• PhotographerBenoit Florençon

Folies

Installation (2019)

The We Love Green music festival was the occasion to experiment with large-scaled creation through an ephemeral installation. We designed this scenography as an opportunity to interact with the public, and invite visitors to start a new dialogue with the objects. Entirely transportable and adaptable to the festival grounds, these colored objects allow visitors to walk through them, as their material properties (inflatable, translucent etc.) do not make them obstacles. The idea is to create an event within the festival itself by installing a village of shapes. Like in situ folies, they offer a pause in the wandering of the festival-goers. This project has remained at the state of a sketch.

• ProgramDesign of outdoor scenographic elements
• ClientWe Love Green
• Date2019
• LocationBois de Vincennes, Paris
• StatusCompetition
• MaterialsRecycled nylon inflatables
• 3D image Thomas Yaher (Y-visual)

Pari

Architecture Biennale (2018)

For the 4th Bienniale of the Réseau des Maisons de l’architecture (the french network of architecture houses), the studio was invited to lead both the general curating of the bienniale, and the curating of the Pari exhibition taking place at the DOC! space in Paris. Playing with the codes and various interpretations of the engagements of designers and architects, the project was articulated around two spaces : the former swimming pool and the former refectory. In a scenography designed by Peaks Architects, the studio exhibited a co-presence of already-made artworks and objects & installations created specifically for the event.

• ProgramGeneral curating and exhibition curating
• ClientRéseau des Maisons de l’Architecture (french network of architecture houses)
• Date2018
• LocationDOC !, Maison de l’architecture d’île de France, Espace Niemeyer, École Nationale Supérieure d’Architecture de Paris-Belleville, Paris
• Surface400m²
• StatusCompleted
• MaterialsBreeze blocks and reinforced tarpaulin
• TeamRMA, Anne-Sophie Kehr, Marion Betous, Studio Fables, Peaks Architectes, Pierre P. Marchal, AHA Paris
• PhotographerLuc Bertrand

Frac Paca

Furniture (2018)

As the Frac Paca needed nine travelling exhibition modules, we designed a collection of furniture which could adapt itself to the artworks in display. This collection of furniture aims to offer mobility and adaptability to an exhibition space. Using metal tubes and modular shelves, we imagined a shelving system able to adapt its structure to its content. This solution makes it possible to recreate rooms, walls and ceilings to accommodate and allow different displays and hanging systems. This project remained in the sketch stage.

• ProgramDesign of exhibition units
• ClientFrac Paca, Marseille
• Date2018
• LocationFrac régionaux
• StatusCompetition
• MaterialsAluminium and cold-drilling
• 3D image Thomas Yaher (Y-visual)

32ᵉ Festival International
Mode Photographie Hyères

Exhibition (2017)

As a part of the production team of the villa Noailles (Hyères), the studio designed, produced and oversaw the montage of the Maison Schiaparelli exhibition (which led the 2017 fashion jury). In the swimming pool of the villa, we decided to recreate, day and night, an aquatic activity. We exhibited a historical fashion collection of the haute couture house with and aerial centerpiece. At the heart of the 32nd Hyères International Fashion and Photography Festival, the exhibition welcomed 11 000 visitors.

• ProgramProduction of the Maison Schiaparelli exhibition with Bertrand Guyon
• Clientvilla Noailles, Hyères
• Date2017
• LocationLa piscine
• Surface200m²
• MaterialsBlowers, mannequins, suspensions
• StatusCompleted
• Teamvilla Noailles, Marion Betous
• PhotographerLothaire Hucki

Matières Premières

Exhibition (2018)

Following the release of the fourth issue of its magazine, the publishing house Pli Éditions organized this exhibition in the gallery of the famous French design magazine Étapes:. Choosing to put aside the creative process aside for once, the exhibition turns to the primary objects : raw materials. The genesis of the creations of ten artists, architects, designer and graphic designers were showcased. The exhibited pieces included works from Atelier Irradié, the Kandinsky Library, Fanette Mellier, Léo Grunstein and Camille Berger (Studio Philippe Apeloig), Les Graphiquants, matali crasset, Philippe Rahm, Pierre Antoine, Samy Rio and Spassky Fischer.

• ProgramCurating, scenography design and production of the exhibition
• ClientPli Éditions
• Date 2018
• LocationGalerie 34Greneta, Paris
• Surface60m²
• StatusCompleted
• MaterialsReconstituted & recycled foam
• TeamJulian Baiamonte, Audrey Guimard et Eva Moari
• PhotographersIvan Mathie, Bonjour Garçon Studio

La Publication comme Matière

Exhibition with Collectif Blanc (2018)

Co-signed with Pli Éditions and Collectif Blanc, this exhibition took place in an unusual place : a contemporary dance studio in Montreal. The exhibition reunited artists from Paris and Montreal. The immersive scenography allowed visitors to have free access to the exhibited pieces, thus questioning and hijacking traditional ways of showcasing graphic and editorial pieces. The four-day event was completed by performances (artists, dancers, etc.) and the presence of a bookstore (Canadian Centre for Architecture).

• ProgramCurating, scenography design and production of the exhibition
• ClientCollectif Blanc and Pli Éditions
• Date2018
• LocationWhite Wall Studio, Montréal, Canada
• Surface150m²
• StatusCompleted
• MaterialsRecycled sound insulator
• PhotographerJean-Michael Seminaro
• TeamMarie Tourigny, Catherine Métayer, Julien Baiamonte, Centre Canadien d’Architecture (CCA)

Sous Pli

Exhibition with NDbrg Studio (2017)

This exhibition focuses on making tangible the invisible process of creating a publication. Sous Pli looks behind the scenes of physical and conceptual production to showcase a space of trials, failures and successes. Articulated in letters (time) and numbers (exchanges), 120 layouts and discussions were exhibited. Through a 3-meter high extruded plane, the accumulation of suspended paper creates a penetrable and accessible architecture.

• ProgramCurating, scenography design and production of the exhibition
• ClientPli Éditions
• Date2017
• LocationLe 308, Maison de l’Architecture en Nouvelle Aquitaine, Bordeaux
• Surface200m²
• StatusCompleted
• MaterialsPaper, print, ink and stamps
• PhotographersAlexandre Dupeyron, Arthur Pequin, Julien Peyou
• TeamNicolas Delbourg (NDbrg Studio), Guillaume Ruiz, Etienne Bellé