Exposition Bold
A scenography project designed to present and introduce various European projects to mark the Bold exhibition and the 30th anniversary of the European Investment Fund.
Application of a simple, repeatable system.
The Paf system
The circle, a geometric element present in the event's graphic charter and spatial organisation, has been reused and duplicated to create a series of immersive spaces and airlocks. Each intersection of the different circles introduces a new theme of expertise and helps visitors to understand their visit.
An intuitive journey guided by a number of brightly coloured openings.
Light as a landmark
Bathed in a totally luminous environment, visitors are guided step by step through each of the luminous openings. Each door opens onto a new world, new knowledge and new areas of expertise exploited by each of the companies. Immersive, the light also becomes demonstrative, indicating the signage and labels.
The workshop was able to coordinate the concepts of museography and the volume of the space.
Each of these illuminated transitions adds a playful dimension to the route and arouses the interest of all the target audiences.
An entertaining experience
The visitor is accompanied by visual and auditory animation of the space. In this way, a poetic visual language emerges, combining the imaginary, the real and the virtual, opening up a wide range of possibilities for exploration.