Inspired by the location of the fashion show, the studio is designing an open-air set, with a direct link to the Palais de Tokyo.
Particularity of the project
It is a geometric set, with no curved lines, following the symmetry of the monument. The models start from the monumental staircase and make their way to the catwalk, which consists of a central walkway followed by a large rectangular platform partially immersed in the water. Covered in Mirolège mirrors, the entire structure reflects the bodies of the models on the catwalk, as well as the city skyline. The set evolves with the passage of time: it interacts and transforms with its environment.
Using these mirrors creates a set that moves: everything that is already there becomes an integral part of the experience.
Frequently used in theatre and film in the 1970s, Mirolège mirrors are chosen for their technical properties and aesthetic appeal.
Lightweight and strong, it is a material that is particularly well suited to the ephemeral nature of the event. Polished to a smooth, totally flat surface, it reflects the light from the sky perfectly. The mirror, traditionally used as a symbol of narcissism, evolves here into a way opening up the narrative. The clothes, surrounded by a halo of white light, are thus placed right at the centre of the composition, focusing the eye.
The minimalist set design is discreet, in keeping with Louis Gabriel Nouchi’s understated, elegant aesthetic.
The studio focuses on the mirrors’ reflective properties, allowing the collection to speak for itself. It is the models who set the pace. The colours in the set are the same as those reflected by the material. The patterns on the clothes, inspired by the ripples of the Mekong River and the marbled paper on the pages of books, are multiplied, as well as adding to the whole experience.