Soho House

The studio is collaborating with Soho House to create new objects in inflatable and light, in order to initiate research into inflatables and their ability to create spaces and products. The prototypes developed in the course of this exploration - which examines the aesthetics and longevity of inflatables - integrate lighting with shiny, blown, modular and flexible structures. This pop, festive and joyful scenography contrasts with the tone of the venue. The inflatables provide a simple visual renewal and reconfiguration of the space. By colonizing the common areas with similar, repeated elements, a link is created between the different rooms. The installation respects the studio’s desire to create a history between the site and the inflatable, while highlighting it through a variety of openings.